how we blew up an offer in 30 days michael pedrotti

$0 to $20k: How we blew up an offer in 30 days!

September 21, 2023
Michael Pedrotti

Hello everyone! Michael Pedrotti here, with yet another exciting journey I want to share with you! It’s a thrilling rollercoaster, showcasing how my business partner, John Koch, and I turned a big, bold ZERO into a whopping $21,034 in just a mere 30 days! 🚀 Yes, you read that right!

Setting the Scene

John and I zeroed in on a product we were eager to sell. We were on a golden ticket as we were earning a 75% commission for every sale. With our eyes on the prize, we had women aged 30 - 55 in our crosshairs.

Crafting the Landing Page

We shaped up a landing page using Clickfunnels, giving our audience a succinct rundown of what the product was about, wrapping it up in a design that was both appealing and trustworthy to them. Of course, sprinkling some social proof on the page was the secret sauce to credibility!

Powering Through With Paid Ads

Google Ads was our chosen steed for this battle, it being our preferred traffic method. Having a deep understanding of our target audience and armed with SEO keyword research, we managed to sidestep the lengthy learning stage for paid advertisement. This allowed us to straight-up bid on the keywords we craved, attaining a 99% impression share in the process!

Tackling the Risks

Now, going aggressive on ad spend did leave us exposed to click fraud. However, our advanced automatic systems, which link directly to the Google API, became our shield, allowing us to mitigate risks and keep a close watch for any rogue competitors trying to burn our cost.

Crunching the Numbers

The investment? We rolled out $9,478.13 in paid ads over the explosive 30 days. The reward? A staggering income of $21,034! Quick maths time: That’s a Return on Ad Spend (ROAS) of approximately 2.22! 🎉 And guess what? This was all through an affiliate deal! There was 0 customer support or follow up required from us.

How could we have improved?

We could further trim our ads cost over time with email marketing, but we decided to skip the upfront cost in this initial run. We felt the momentum, and the gains were more than we had imagined!

Final Thoughts

I hope this journey of ours sparks a light in you. The road to success is out there, waiting for you to step on the gas! Embrace the knowledge, harness the power of digital marketing, and keep pushing boundaries! And remember, it’s not about the destination, it’s about the journey and the thrill of what’s possible!

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